With an extensive background in the creative industry, I possess a keen understanding of the challenges inherent in subjective outcomes. Transitioning into the ecommerce space, I recognize the paramount importance of listening to the customer's voice. Leveraging cutting-edge insight tools such as Glassbox and ContentSquare, among others, has empowered me to swiftly translate data into actionable decisions that resonate with the customer's needs, thereby driving optimal outcomes for the business.